What is FSSAI Food Packaging?

What is meant by food packaging and why is it important?

What is the meaning and importance of packaging in marketing?

Packaging plays a pivotal role in the marketing process of the product, attracting customers and providing customers what they’re looking for when they take the product home. The colour of the package plays a significant role in evoking emotions that persuade the consumer to make the purchase.

How does food packaging work?

Packaging protects against damage or contamination by micro-organisms, air, moisture and toxins. It prevents product spilling or leaking. The packaging serves the important function of containing the food, protecting against chemical and physical damage whilst providing information essential to consumers and marketers. Food Packaging plays such an important role in the marketability of a product.

What is packaging designing?

Yes, great design ensures that your food product gets taken off the shelf, but great functionality ensures that consumers keep buying it. Functionality in packaging design is simple: Consider how to incorporate usability into design so that the user experiences the product and design accordingly.

What is the purpose of packaging and food packaging design?

Packaging is an essential medium for preserving food quality, minimising food wastage and reducing preservatives used in food. Packaging protects against damage or contamination by micro-organisms, air, moisture and toxins. It prevents product spilling or leaking. The packaging serves the important function of containing the food, protecting against chemical and physical damage whilst providing information essential to consumers and marketers. Food Packaging plays such an important role in the marketability of a product.

What are the different types of food packaging?

Primary Packaging – means packaging material is in direct contact with food articles

Secondary Packaging – means packaging material which encloses the primary food packaging and does not come in direct contact with food articles

Tertiary packaging – is used for the protection and shipping of a product. Any company that ships any kind of good uses tertiary packaging in the distribution process. If you have ever ordered anything online, you’ve received it in a piece of tertiary packaging. Its purpose is to protect its products, and facilitate their delivery from Point A to Point B.

What are different types of packaging materials?

What materials are used in food packaging?

Materials such as cardboard, paper, glass, metal, plastic, multi-layer packaging material used for packaging of food products. For specific product wise packaging requirement kindly refer Packaging & Labelling Regulation_22_01_2019.

What information is on food packaging and needed on packaged food?

Minimum information Required on Food Packaging

– Name of Food

– List of Ingredients

– Nutritional Information

– Veg. / Non-veg Logo

– Declaration regarding Food Additives

– Name and Complete address of manufacturer/Importer/Packer/Marketer

– Net Qty.

– Lot/Batch Identification no.

– Date of Manufacturer/Packing

– Best Before/Use by date/Expiry Date

– Customer Care No. & email id

– Fssai Logo with Fssai License No.

What is labeling in food packaging?

Food Product Labelling is a legal requirement of Fssai and is a part of packaging of a product. Labelling is a written information on the food packages. These written labels on the packages cover important information which needs to be communicated to a customer. Product Labelling is different from packaging.

How do you read food labels?

What should I look for on food labels?

Labelling Requirements as per FSSAI:

– Name of the food

– List of ingredients in descending order

– Nutritional information

– The nutrition information for a particular food article is declared per 100g or 100ml or per serving of the food on the label

– Veg/ Non Veg logo of appropriate dimensions

– Specific declaration of food additives and colors/flavors

– Name and complete address of manufacturer

– Net content and drained weight by weight or Volume

– Lot no/ code no/Batch identification

– Date of Manufacturing /Packing

– Best Before Date and use by date

– Country of Origin for Imported food

– Instructions for use

– FSSAI license number shall be displayed on the principal display panel

What is the purpose of a food label?

Food labelling is a legal requirement and is important for many reasons. It helps to consumers make informed choices about the food they buy, help them to store and use it safely and allows people to plan when they will consume it – all of which help to reduce food wastage.

What is packaging and Labelling of a product?

Packaging and Labelling is a legal requirement and is protecting products for distribution, storage, sale, and use. Packaging and Labelling also refers to the process of designing, evaluating, and producing packages. Packaging and Labelling can be described as a coordinated system of preparing goods for transport, warehousing, logistics, sale, and end use. Packaging and Labelling contains, protects, preserves, transports, informs, and sells. In many countries it is fully integrated into government, business, institutional, industrial, and personal use.

addwise have FSSAI impanelled Food Safety Consultant to provide customized guidance for Packaging & Labelling as per FSSAI & Legal Metrology Rules & Regulations..

addwise can help you determine your Label as per FSS (Packaging & Labelling) Rules, 2011, Legal Metrology Rules, 2011 and FSS (Nutraceutical, Health Supplement, Food Supplement…) Rules, 2016 to avoid undue penalty on misbranding.

Call on +91 99789 40673 or email ceo@addwise.co.in for trusted, quick and reliable services.

Pre-book your chargeable appointment with Girish Sharma (Master Trainer-FSSAI Regulatory Staff) by email ceo@addwise.co.in or on +91 99789 40673.

1. Penalty for misbranded food.

(1) Any person who whether by himself or by any other person on his behalf manufactures for sale or stores or sells or distributes or imports any article of food for human consumption which is misbranded, shall be liable to a penalty which may extend to three lac rupees.

(2) The Adjudicating Officer may issue a direction to the person found guilty of an offence under this section, for taking corrective action to rectify the mistake or such article of food shall be destroyed.

2. Penalty for misleading advertisement.

• Any person who publishes, or is a party to the publication of an advertisement, which–

(a) Falsely describes any food; or

(b) is likely to mislead as to the nature or substance or quality of any food or gives false guarantee, shall be liable to a penalty which may extend to ten lac rupees.

(2) In any proceeding the fact that a label or advertisement relating to any article of food in respect of which the contravention is alleged to have been committed contained an accurate statement of the composition of the food shall not preclude the court from finding that the contravention was committed.

3. Punishment for false information.

If a person, in connection with a requirement or direction under this Act, provides any information or produces any document that the person knows is false or misleading, he shall be punishable with imprisonment for a term which may extend to three months and also with fine which may extend to two lac rupees.